Where
Curiosity
Leads®
branding. advertising. digital. design.


We are a force of talent powered by relentless curiosity. By asking the right questions, we bypass the obvious and hit upon the heart of the matter. Whether looking to communicate with your external audience or internal team, we put our passion and our process to work for you.

branded content
advertising
design
full service digital
brand strategy

EMPLOYEE ENGAGEMENT
brand equity workshop
retail reimagined
visionboarding™

What If

The curiosity powering that one little question has led us to innovative ideas and powerful solutions.

McDonald's
WHAT IF THE FUTURE USER EXPERIENCE COULD HAPPEN TODAY?

This question led Sponge to develop future state user experience content that helped McDonald's cascade their vision for digital-mobile experience globally across the organization.

Würk
What if A RECREATIONAL IMAGE COULD BE TRANSFORMED INTO A PROFESSIONAL ONE?

This question led Sponge create a ground-up design system and branded website for Würk, a fast-growing company with expertise in a fast-growing industry.

Eleiko
TBD

TBD

Kohler
What if the city that never sleeps could awaken imagination?

This question led Sponge to craft a dramatic teaser campaign for Kohler’s Milling Road brand, revealing the inspiration behind Kara Mann's designs from the heart of NYC.

The 606
WHAT IF AN ABANDONED CHICAGO RAIL LINE BECOMES A WORLD CLASS PARK?

This question led Sponge to spearhead the strategic rebranding and design for Chicago's award winning park treasure, The 606.

Cracker Barrel
What if an American Icon needs a fresh new face?

This question led Sponge to help Cracker Barrel create a friendlier, more welcoming and more contemporary brand image.